Streetwise
Lauren Rudd
Sunday, May 18, 2014
Confidence and Determination are Key
Given the many facets of uncertainty facing the financial
markets, does Wall Street still make sense? Absolutely, moreover opportunities
to invest in the shares of quality companies are abundant in any economic
environment. Nonetheless, to seize the moment requires that you do more than
just research out possible candidates. It requires a willingness to make
decisions with prodigious confidence.
Yet, you do not need to make your life unnecessarily
difficult. Combine determination with a sense of confidence and you can be
successful. Or to quote George Zimmer, founder and former CEO of the Men's
Wearhouse, “I guarantee it.”
Consider for example Church & Dwight, a company best known
for its Arm & Hammer baking soda. Today the company is a diversified mix of
consumer products spread between three divisions: Domestic Consumer,
International Consumer and Specialty Products. Domestic Consumer accounts for
approximately 75 percent of current revenues and earnings. However,
International is growing rapidly and accounts for 17 percent.
Within those divisions Church & Dwight sells over 80
different brands. Nine of them; Arm & Hammer, Oxiclean, Trojan, and Vitafusion &
L'il Critters, account for 60 percent of the company’s revenues.
Total compounded annual shareholder return over the past 10
years is approximately 16 percent, far surpassing the S&P 500. Worldwide
revenues increased 9.3 percent, while earnings per share increased 13.9 percent
in 2013, marking the 13th consecutive year of greater than 10 percent EPS
growth.
The company announced an 11 percent dividend increase in late
January, chalking up its 453rd consecutive regular quarterly dividend, going as
far back as 1902 - quite impressive.
When I last wrote about the Company a year ago, my earnings
projection for 2013 was $2.80 per share, with a projected 12-month share price
of $72. The shares recently closed at $67.89. Earnings were $2.79 per share, a
penny under my estimate. So how will the company do in the year ahead?
Revenues for the first quarter of 2014 were up 0.3 percent to
$782.0 million. Organic sales increased 1.2 percent, driven by 4.4 percent
growth in volume, partially offset by an adverse impact of 3.2 percent due to
pricing. First-quarter earnings were 73 cents per share, a 4 percent decline
from a year ago due to additional costs from product launches and foreign
currency fluctuations.
The company’s gross margin contracted 1.5 percent to 43.4
percent, the result of higher investments in promotion and partly offset by
increased productivity.
Compared to the same period a year ago operating income fell
4.3 percent, while operating margin contracted approximately 1 percent due to
new product launch expenses.
Look for 3 to 4 percent organic sales growth in 2014, the
result of continued product innovation. For example, Arm & Hammer is creating a
premium cat litter and new premium toothpaste, Oxiclean is offering a new
laundry detergent, dishwashing detergent and bleach alternative. Keep in mind
that 25 percent of 2013 sales were from products launched after 2007.
With $500 million in cash from operating activities, minus
the $67 million spent on capital expenditures, Church & Dwight had free cash
flow of $433 million in 2013. About $1.5 billion in free cash flow is
anticipated over the next 3 years, meaning that additional acquisitions and
capital investments are likely.
Cost control is excellent, with overhead as a percentage of
revenue only 13 percent. And the company has not only outperformed the market
during the last 5-year bull market, it also was among one of the best-performing
stocks during the depths of the recession, a commendable performance.
The intrinsic value of the shares, using a discounted
earnings model with a 12 percent discount rate is $75 per share. The more
conservative free cash flow to the firm model offers up an intrinsic value of
$81 per share. My earnings estimate for 2014 is $3.05 per share, with a
projected 12-month share price of $76, for a 12 percent capital gain. There is
also an indicated 1.80 percent dividend yield.