Streetwise
Lauren Rudd
Sunday, April 20, 2014
Earnings Season Once Again
“The disciplined rational investor follows neither
popular choice nor plays market swings. Rather he or she searches for stocks
selling at a price below their intrinsic value and waits for the market to
recognize and correct its errors.” Benjamin Graham
It is earnings season once again and with it the inevitable
surprises and disappointments. The question is whether you should take those
surprises and disappointments seriously; or does Wall Street simply raise or
lower the bar on a regular basis so that at the end of the day both the analyst
and the company look good?
Companies, as a rule, do not try to mislead or lowball with
their guidance. Of course a company would certainly rather error on the low
side. Nonetheless, it is also to a company’s advantage to get any bad news out
early.
As a rule, earnings surprises are not viewed favorably. In
Street lingo, they are often referred to as cockroaches. The reason of course is
that like a cockroach, you seldom see only one.
While an earnings surprise that comes as an embarrassment to
the Street’s analysts might conjure up visions of cockroaches with an uncanny
likeness to a company’s management, there is a bit of underlying truth to the
analogy. One often quoted rule of thumb is that an earnings surprise in one
quarter begets a 35 to 40 percent probability of the trend continuing into the
next quarter. The theory applies to both negative and positive trends.
Needless to say cockroach theorists recommend buying on a
positive surprise and selling on a negative one. The assumption being of course
that those investors who were cognizant enough to recognize the trend early on
will be the winners.
However, do not be too quick to enter or exit a position.
After an earnings announcement, you need to analyze both the pre- and
post-announcement numbers along with your own estimate, as minimal or
unsophisticated as it might be. Even if your performance forecast is purely
subjective, if it is significantly different from what a company announced be
sure you understand why. There is nothing wrong having a different or minority
opinion. After all, you might be correct.
Unfortunately, a series of events have complicated this
quarter’s earnings picture. Factors such as the Ukraine and an unusually harsh
winter when combined with a still fragile economy, has resulted in an investment
environment that could be compared to spring ice-skating.
While everyone is wary of the possibility that the partially
melted spring ice could give way; it’s just that nobody knows if or when. The
trick, therefore, is to stay disciplined and not be mesmerized by Wall Street’s
shifting opinions.
Despite an environment characterized by slow but steadily
increasing economic growth that has come packaged with little or no inflation,
inflation is still well below the Fed’s target despite the recent 2 percent
reading for March, many of Wall Street’s most distinguished prognosticators are
not convinced the landscape is free of bear prints. Again, much of the worry
centers on earnings and the possibility that corporations simply will not make
their numbers.
So it should come as no surprise that fear rather than greed
rules the lives of most investors. And when it comes to investing, fear is far
worse than greed. It causes you to sell too soon, buy too late, or even worse,
to never buy at all. And all the while your attention is centered on the
question, “But, won't stocks turn down soon?”
No one can forecast market direction in the short term. Save
the precious time and effort it takes to guess and use it for more productive
activities. The seers who say the market is overvalued could very well be right.
However, it is an old and monotonously repetitive tune.
There is no black magic or hard to fathom secret to successful investing.
Moreover, it is not nearly as difficult as Wall Street would have you believe.
The most strenuous part is simply having patience. Self-control and patience,
while alone they may not account for overwhelming success, without them failure
is almost assured.