Streetwise
Lauren Rudd
Sunday, January 22, 2012
Know Thy Cash Flow
With earnings season in full swing, many of you are going to
be reevaluating current or potential investments. Therefore, let me once again
address the issue selecting potential investment candidates and then determining
their potential value?
My bookshelves sag under the weight of numerous tomes that
attempt to provide answers to those two questions. Furthermore, those topics are
a key part of the investment courses I teach.
The question of selecting companies is complex will have to
wait for future columns. However, let’s slice the proverbial Gordian knot with
regard to the question of valuation and couch the answer in terms of intrinsic
value. Intrinsic value is the present value of a specific cash flow that a
company could potentially generate into perpetuity.
One question that should immediately come to mind is that
perpetuity is an awfully long time. Yes, it is. However, there are some
mathematical techniques that solve the issue. Another integral part of present
value is the discount rate used. How do you determine that rate? It is the rate
of return you demand of your investments. Regular readers know that I usually
require a 15 percent return. Finally, there is the question of what particular
cash flow we are talking about.
The flow of cash could come from a variety of sources. Two of
my favorites are earnings and free cash flow to the firm. A third commonly used
methodology, which I use rarely discuss outside the classroom, is the dividend
discount model.
In every case, the intrinsic value calculation is nothing
more than projecting a specific cash flow, such as earnings per year, for some
number of years and then determines the present value of that cash flow. For
example, the dividend discount model projects dividends going forward, at a
specific rate of increase, and then calculates the present value of that
dividend flow.
Now I know what you are thinking, you have not seen the
inside of a mathematics text book for many years and you would like to keep it
that way. Not a problem. There are numerous Internet web sites, such as
ValuePro.net and Quicken.com that require only a stock symbol and will in turn
spit out an intrinsic value. In the case of ValuePro.net, the basis is free cash
flow to the firm, while Quicken.com uses a discounted earnings model.
As a rule of thumb, the intrinsic value should be, at a
minimum, between 30 and 50 percent higher than the stock price. Here is another
rule of thumb. If the intrinsic value is less than the current share price, move
on. There are nearly 10,000 listed shares. You are looking to build a portfolio
of between 15 and 20. While there are certainly exceptions to every rule, make
your life easy and pick the low hanging fruit.
Before you investment gurus fill my email inbox with all the
possible permutations and combinations of investment criteria that should be
investigated prior to removing a stock from consideration, keep in mind that
this is merely the first hurdle but one that must be cleared to continue. When I
write about a company, I always include the intrinsic value using the two
techniques just described. I do so to enable you to duplicate what I did as a
part of your own research. You are doing your own research of course.
Let’s look at two quick examples. While its more recent
earnings news has been encouraging, General Electric (GE) has disappointed
investors over the past several years. The intrinsic value of the shares using
the discounted earnings model is $1.39 using a 5-year average earnings growth
rate of 12.60 percent and a discount rate of 15 percent.
Using a discounted free cash flow to the firm model, the
intrinsic value is zero. The discount rate being used is the average cost of
capital, which in this case is 6.95 percent. At the risk of irritating Mr.
Jeffrey Immelt, the company’s CEO, GE would not meet my initial criteria to
continue an analysis of the company. Remember...low hanging fruit.
Now here is a preview of next week’s column, which will be discussing Deckers
Outdoor Corporation. The intrinsic value using the discounted earnings model is
$172 per share, while the more conservative FCFF model yields an intrinsic value
of $151 per share. The shares recently closed at $83.73.